Indy Typeface
Indy is a variable typeface inspired by IndyCar.
Background
Indy has two weights, light and medium, and it has three widths, condensed, regular and extended. This design was inspired by the NTT INDYCAR SERIES. I created a design that I could picture this open-wheeled racing series using in their branding.
The Process
The design in particular focuses on the running of the Indianapolis 500, the crown jewel of IndyCar. The rounded corners and long straights of my capital O are a match to the shape of the Indianapolis Motor Speedway. I carried these shapes over to the other letters of the alphabet. Letters like the capital N and A have rounded vertices, similar to the corners of other race tracks the series races at.
Results
This variable font can shift weights and widths to fit any design, whether that be for the Indy 500 or for the race to the finish on your design projects at work.
Other projects
